2020 has presented new challenges to our operational plans, with the global health epidemic COVID-19 playing the role of main disrupter. Cessation of air travel and other human-mobility restrictions have created great difficulties for the global trade, freight, and air transportation industries. We have been forced to adapt and transform our business model and overarching vision in a bid to survive and grow within an economy affected by the Coronavirus epidemic.
In response, we have formed a diverse team of experts in Air Cargo and Passenger flight, including information technology, freight forwarders, consolidators, warehousing, and customs clearing agents to focus on perishable food products, groceries, machinery, and machinery parts. We have also built a robust media team, paying critical attention to brand development, social marketing, digital strategy, and paid media, as we gear up to introduce the EnRoute Cargo brand to the global marketplace.